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Contents: Prologue to the founding of Maxwell-Briscoe -- The formation of the Maxwell-Briscoe Company -- Maxwell-Briscoe's rapid rise in the marketplace -- Maxwell-Briscoe's failed merger attempts -- Maxwell-Briscoe as a division of the United States Motor Company -- The dissolution of the U.S. Motor Company -- Walter Flanders and the new Maxwell organization -- Bankers select Walter P. Chrysler to save...
Format: text
Publisher / Publication Date: Wayne State University Press 2009
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1 available in Adult Non-fiction, Call number: 338.7 YANchat loading...